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Arm is elbowing its way into your car

Based on Arm’s conversations with automakers and tier-one automotive suppliers, Arm says it’s clear there are increasing demands from consumers for a smartphone-like experience in their vehicles. In fact, says the company, despite the current economic climate, there is strong demand for innovation to power the increasing displays inside the vehicle, from mirror replacement to head-up displays, remains unchanged. These ...

Jon Peddie

Based on Arm’s conversations with automakers and tier-one automotive suppliers, Arm says it’s clear there are increasing demands from consumers for a smartphone-like experience in their vehicles. In fact, says the company, despite the current economic climate, there is strong demand for innovation to power the increasing displays inside the vehicle, from mirror replacement to head-up displays, remains unchanged. These requirements for a more immersive in-vehicle, smartphone-like experience put Arm in a unique position. Arm is the leader in digital cockpit solutions and smartphones (85% of in-vehicle infotainment (IVI) solutions and 99% of the world’s smartphones use Arm CPUs). Arm
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