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Qualcomm upgrades mobile roadmap

Qualcomm Technologies has introduced four new mobile platforms—Snapdragon 778G Plus 5G, 695 5G, 480 Plus 5G, and 680 4G—which the company claims will enable increased performance and capabilities across its high-, mid-, and entry-tiers.

Jon Peddie

Qualcomm Technologies has introduced four new mobile platforms—Snapdragon 778G Plus 5G, 695 5G, 480 Plus 5G, and 680 4G—which the company claims will enable increased performance and capabilities across its high-, mid-, and entry-tiers.

The company reports that there is: significant traction and momentum across all Snapdragon tiers. Qualcomm is betting that by bringing improved features from the Snapdragon 8-series into the 7-, 6-, and 4-series, it will contribute to the growing demand across each Snapdragon series. The company reports that the Snapdragon 7-series has grown by 44% in the last year alone due to the tremendous high-tier demand. In the 6-series, Qualcomm believes consumer trends are emerging that show mid-tier smartphones will be the main driver for 5G adoption, especially in emerging regions. Additionally, after less than one year, the company says there have been more than 85 devices announced or in development based on the Snapdragon 480.

Snapdragon 778G Plus 5G Mobile Platform

Snapdragon 778G Plus is a follow-on to Snapdragon 778G with, says the company, boosted GPU and CPU performance. Qualcomm says it has been designed to deliver cutting-edge mobile gaming and accelerated AI to enable photo and video experiences.

Snapdragon 695 5G Mobile Platform

The new Snapdragon 695 5G Mobile Platform leverages Qualcomm’s 5G capabilities. It enables global 5G with support for both mmWave and sub-6 GHz, says the company. Also, the platform features up to 30% faster graphics rendering and a 15% improvement in CPU performance (compared to Snapdragon 690). That will enable immersive gaming, high-end capture, and increased productivity, claims Qualcomm.

Snapdragon 480 Plus 5G Mobile Platform

The company reports that in less than a year over 85 devices have been announced or are currently in development based on Snapdragon 480. Qualcomm hopes the Snapdragon 480 will build that success. The company predicts the chip will continue to help drive further proliferation of 5G, allowing users access to global 5G connectivity with boosted performance for the demand in productivity and entertainment experiences.

Snapdragon 680 4G Mobile Platform

The company says that the new Snapdragon 680 4G Mobile Platform, which is built on 6-nm process technology, is designed to deliver all-day experiences, including gaming and triple ISP featuring AI-enhanced low light capture technology. As 5G adoption continues to commercialize around the world, Qualcomm thinks the Snapdragon 680 will help address the continued demand for incredible LTE experiences.

What do we think?

Latency has held back technologies and inhibited uses in industries that are technologically ready for 5G. For example, boundless XR with 6 DoF couldn’t be possible with the latency of the 4G era. The same is true for remote control of infrastructure and machinery that require extreme precision like medical devices—even the slightest delay can be problematic in critical situations where there is no room for error.

Latency is also a significant pain point in cloud gaming, where it remains one of the biggest hurdles to a more captivating experience. Games are all about reaction time, and delay can cause you to miss your shot in a first-person shooter game or mishandle a turn in a racing game.

5G is designed to significantly reduce latency. Overall, this generation of wireless is expected to provide a 10× decrease in end-to-end latency. This can drastically improve current user experiences and open the door to brand new ones.

But it just takes time to get the installed based fully update. However, we’re on the path.