Adobe updates products with eye to ‘working together’

Premiere Pro gets boost with AI, offers text-based editing through Sensei.

Karen Moltenbrey

Adobe releases updates to its video products as NAB 2023 is about to start. The company focuses on the theme of working together, but its AI integration through Sensei gives Adobe Premiere Pro a valuable gift: the capability of text-based editing. NAB 2023 is just days away, and Adobe is getting a jump on things by announcing video-related updates that are pertinent to conference-goers. The big news, however, is the addition of the Text-Based Editing feature, achieved through Adobe Sensei, in Adobe Premiere Pro, part of the Creative Cloud suite. Also, After Effects, which is celebrating its 30th anniversary, has

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