After fits and bursts, XR is finally shaking things up

Apple shook the XR tree, as did others at AWE. Indeed, we are in the midst of growing season for the technology.

Ted Pollak

The XR industry has seen its share of ups and downs over the years, and even at AWE, a conference that focuses on all things “reality,” there has been a lot of expectation over the years but little in the way of big progress. However, this year the technology really does seem to be making headway. In a span of days, Apple finally unwrapped its Vision Pro XR headset, while a plethora of companies showed off innovative AR, VR, and XR products of all types at AWE 2023. We’ve been told for years that AR/VR/XR technology is about to change

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