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The cost of hype—Magic Leap flops

Big promises, small science, sleight of hand based demos.   When a company, any company, over promises, over hypes, and gets rewarded for it by investors there are two responses, rational observers may wonder, what am I missing? While critics and competitors start the countdown for the day of redemption so they can gloat, say I told you so, and ...

Jon Peddie

Big promises, small science, sleight of hand based demos.   When a company, any company, over promises, over hypes, and gets rewarded for it by investors there are two responses, rational observers may wonder, what am I missing? While critics and competitors start the countdown for the day of redemption so they can gloat, say I told you so, and scrounge through remnants for tidbits or maybe an engineer or two. The extravagant claims and faked demos were so blatantly wrong it was impossible to understand the enthusiasm influential investors including Google, Qualcomm, Alibaba, JP Morgan, and the Saudi Investment
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