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The state of the PC industry

The PC industry has been on a rollercoaster ride for the past decade or longer: up, down, up, down, up. In 2010, when Paul Otellini was Intel’s CEO, he forecasted robust growth for the PC (and Intel) over the next ten years, and spoke about the next billion units. At the time, the installed base of PCs was a billion ...

Jon Peddie

The PC industry has been on a rollercoaster ride for the past decade or longer: up, down, up, down, up. In 2010, when Paul Otellini was Intel’s CEO, he forecasted robust growth for the PC (and Intel) over the next ten years, and spoke about the next billion units. At the time, the installed base of PCs was a billion units, and Otellini thought they could double that in ten years or less. But it was rear-view mirror forecasting, and Intel (and quite a few others, including the tablet builder) didn’t anticipate the tablet’s popularity. It changed the momentum of
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