Andy Marken – Jon Peddie Research

AI is not a solution for everything

Using AI where it benefits viewers, creatives.

AI-powered tools and more that are transforming moviemaking.

Users are traveling at full speed with little or no regard for obstacles and hazards. They need to proceed with caution.

Filmmaking is now a global business.

People, not tools, make and watch movies.

Cybercriminals use AI to break through the security door; you can use it to keep the door locked.

Expect a lot of change, with technology being key.

But, approach with healthy skepticism.

Like oil and water, video games and films/shows don’t usually mix well together.

It’s not a replacement for creativity.

Social video is very popular, but it’s entertainment filler.

Not every task is ideal for AI, but many can and are benefitting from it.