Jon Peddie

1,400 Ångströms or bust

  Do you know why airplanes that weigh more than the air they displace can fly? It’s because everyone on board believes it is possible. Every time someone on a flight reasons out that an airplane, or a bee, can’t fly, airplanes and bees fall out of the sky. It’s a fact, look it up—do the research. Did you know … Read more

Seeing loss of two licensees, Arm sues them

It’s been a rough year for Arm. The much-anticipated acquisition of Arm by Nvidia, a plan despised by everyone except SoftBank and Nvidia, got canceled. Arm’s long-standing CEO quit. Then the company laid off over 1,000 people. Then SoftBank canceled the IPO for Arm; RISC-V was replacing Arm in more and more places every day, signaling dozens of licensees would … Read more

Intel’s wonderful Flex AIBs

(Source: Intel) A few weeks ago, Intel rebranded the Artic Sound-M data center GPU as the Flex series. The first products introduced are the Flex Series 170 and 140—how wonderful is that? The name change was made almost the same time Intel launched its new slogan campaign, How Wonderful Is That? Intel’s new campaign. (Source: Intel) The Flex 170 and … Read more

Nvidia announces another blockbuster GPU—Ada Lovelace

This week (#38 of the year), Nvidia dominated the news with their GTC announcements. Top among them was the introduction of the long-awaited and rumored RTX 40 series and associated AD100 series GPUs known as the Ada Lovelace architecture. Everything about the AD100 is supersized—compare the current GPU with the previous generation.   RTX 4090 RTX 3090 Difference Architecture Ada … Read more

Intel’s Arctic Sound-M Flex Series AIBs

With the explosive growth in cloud compute workload and complexity, new segments are bringing unique workloads that require processing pixels, inference, analytics, rendering, and sending those pixels back to the client device to be viewed or for further analysis. These tasks are currently being done by separate discrete products in the cloud, and Intel hopes to integrate them in one … Read more

The future of 3D: Metaverse

There is no metaverse—there will never be a metaverse. There are dozens of metaverses and soon probably hundreds. Which view you hold depends on the definition of what a metaverse is, and we repeat: There is no definition—there are several definitions. Where everyone and everything can interact seamlessly across physical and virtual worlds. The concept of a metaverse is developing, … Read more

The hottest chips conference

This was the 34th year of the Hot Chips conference, which has traditionally been presented in Silicon Valley during August. The name “Hot” is a play on words for the weather and the performance of the latest designs. Hot Chips is like a second act to ISSCC during February in San Francisco. ISSCC is a formal academic research paper presentation … Read more