Apple is reportedly moving to a new wider color standard for it product lines, adding new OLED panel technology that offers 95% coverage of the BT.2020 color gamut.
The future is expected to get more colorful for Apple users, as the company is expected to adopt a wider color standard for future OLED displays on its various products, delivering higher color purity.
According to a report by TrendForce, Apple is planning to begin adopting OLED panels in future MacBook, iPad Pro, and iMac products over the next two years. This follows Apple’s 2024 introduction of OLED displays in the iPad Pro. Apple, however, has not publicly confirmed plans to adopt BT.2020, though an October 2025 article in Apple Magazine stated that Apple was preparing to introduce OLED displays for its iPad and MacBook in 2026. And, this news from TrendForce is particularly timely, stating the technology is expected to move to the MacBook Pro between this year and early next year.
The new OLED panel technology would achieve 95% coverage of the BT.2020 color gamut, resulting in far greater capabilities compared to the current mainstream premium DCI-P3 color standard for smartphones, laptops, and tablets when it comes to color purity, spectral control, luminous efficiency, and power consumption efficiency. This would result in deeper, more accurate reds, greens, and blues than Apple’s current offerings, displaying colors that are closer to the limits that the human eye can see.
Today, no commercial OLED panel reproduces the full BT.2020 space. To achieve that new color standard, new OLED emissive materials will be required inside each OLED pixel to produce purer, narrower wavelengths of light, according to TrendForce.
The research firm says it expects the next competitive battleground in OLED to move away from brightness and thinness and toward color accuracy, power accuracy, and performance.
BT.2020, developed for 4K and 8K Ultra HD content, is the reference standard for the professional video industry. It is used for color grading HDR footage in Final Cut Pro, and while the software “sees” the appropriate color, the screens are unable to display it at that precision level.
What do we think?
Apple has a lot of pro users, particularly in the photography, film, and design arenas, and these creatives live and work on the bleeding edge. To them, working within the widest color gamut—and seeing it on their screen—matters.
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