Autodesk had a very good 2019, thanks primarily to the work it has been doing in construction and AEC. But also the company says they have successfully made the transition to their subscription business model, grew their cloud-based services by a convincing percentage, and demonstrated they’re in a position to add growth. A good argument for subscription: now that the transition … Read more
The dogs of Autodesk; AU features a petting park for conference attendees. Maybe they relieve stress, and maybe they provide entertainment but they're also darned fine little marketers. (Source: JPR) Over the years, Autodesk’s messaging has not changed much. The company has underlined its commitment to sustainability. It has steadily advanced its technology for cloud-based computing and SaaS, and … Read more
The themes and news coming out of Autodesk University aren’t big surprises. The company focused heavily on AEC and zoomed in on construction. Well, why not? These conferences aren’t about surprises. Companies use conferences to telephone their customers. The message Autodesk wanted their users to think about now is the opportunity provided by an almost inherently inefficient construction industry. The … Read more
Unity has been promising the arrival of its Reflect platform for AEC visualization for several months. The game engine company and Autodesk had announced plans to collaborate in a marriage of game engine technology and BIM in 2017. The deal was made manifest in June at the AIA conference in Las Vegas with demonstrations of Unity’s Reflect Plugin. The plugin … Read more
The focus for Modo at Siggraph 2019 was cross-platform fluidity and cross-discipline applicability. The three speakers at Modo’s Siggraph user event included designer Thomas Groppi from NEXII, rigging TD Richard Hurrey from Kitestring, and 3D artist Warren Marshall from Warren Marshall Biz. Each speaker highlighted new features in Modo that improve visualization workflows and push the use of Modo into … Read more
Maxon’s parent company Nemetschek has always been an interesting company, more a group of independent companies with a layer of infrastructure on top to provide some management and bookkeeping. The structure has served the company well since its founding in 1986. The individual companies were motivated to excel on their own. But, in some instances, it seemed the company wasn’t … Read more
