Trends & Market Research

Pixel™

Pixels™, from rock groups to clothing, to pinpoints of light, they have been an intrinsic part of our life, vocabulary, and concept since the 1800s. Alas no longer may we use it with abandon, it is now the property of Google™. The term “Pixel™” can be found throughout our industry and many others. A “pixel™” is the smallest element of … Read more

The Genesis of Hyper-Converged Infrastructure

In the first decade, the technology gods separated the data and the code and invented the mainframe. It was expensive to install, complicated to operate and did not have much software. Then the technology gods created an IT department to feed and care for the mainframe. Corporate management thought it was too expensive, but the IT department solved more problems … Read more

Nvidia to buy Arm

In 2009 rumors started about the possibility of Nvidia acquiring AMD to give Nvidia a CPU capability. In 2011 Jensen Huang settled the subject decisively when he said, Arm is our CPU. Nine years later he put the period on that statement when he announced the acquisition of Arm for $40 billion. The rumor that Nvidia might acquire Arm has … Read more

Don’t worry about NAB until October 2021

In an open letter to the community, NAB president and CEO Gordon Smith announced that NAB will be delayed until October 9-13, 2021  in Las Vegas. Smith said that through his research, talking to potential exhibitors, attendees, sponsors, etc., he found a significant number of people were skeptical about the industry’s ability to back up to speed in the first … Read more

Apple recognizes 8 companies with design awards

Apple has announced the 2020 winners of its annual design awards. The Apple Design highlight applications that excel in design and innovation in apps and games. This year eight companies have won with applications representing a wide range of capabilities and functions including games, art, photography, and CAD. Shapr 3D István Csanády, Shapr3DZRT Shapr isn’t exactly running under the radar, … Read more

The rates of change and attachment

Over the years we have reported the attach rate of GPUs. Attach rate is the ratio of GPUs to CPUs or PCs. If a PC has two GPUs in it then that PC’s attach rate is 200%. Since most CPUs have a built-in GPU, an integrated GPU (iGPU), the attach rate can never get below 100%. However, not all CPUs … Read more

Nvidia’s Q2 FY21 results

Nvidia reported revenue, for the second quarter ended July 26, 2020, of $3.87 billion, up 50% from $2.58 billion a year earlier, and up 26% from $3.08 billion in the previous quarter. Nvidia closed its acquisition of Mellanox Technologies Ltd. on April 27, 2020. The company’s graphics business revenue was $1.9 billion, down 9% from last quarter, yet enjoyed a … Read more

Intel is building a dGPU—are they serious?

Photo credit Cottonbro Pixels.com   When Intel launched their Larrabee project back in 2009 to build a revolutionary MIMD style GPU they hired just about anyone who could spell GPU. Some of those people left when the project was canceled, but many of them stayed, scars and all. Then in 2018 when the company valiantly decided to take another run … Read more

Skin deep won’t cut it: graphics benchmarks require real-world working models

Models, models, everywhere, but few suitable for a good benchmark. That statement pretty much sums up the conundrum faced by the SPEC Graphics and Workstation Performance Group (SPEC/GWPG), the international benchmarking organization. Do a search for 3D models and all kinds of options, free and paid, crop up. But very few of these models are representative of work done in … Read more