Nvidia’s Executive VP Jeff Fisher delivered Nvidia’s message to Computex this year and gave a short lesson in building markets using the Red Ocean Blue Ocean market strategy defined by W. Chan Kim & Renée Mauborgne. Blue Ocean strategy tells companies to create opportunity through differentiation and price and build where there are no competitors. Fisher says Nvidia’s development … Read more
It will also see everything around you
Nvidia reported revenue from some platforms—Gaming and Automotive were up, while Data center, Professional Visualization, and OEM saw a decline quarter-to-quarter. The company’s GPU business revenue was $2.02 billion, down 27% from a year earlier and up 2% sequentially. “NVIDIA is back on an upward trajectory,” said Jensen Huang, founder, and CEO of Nvidia. “We’ve returned to growth in … Read more
Before our cars can become the robot slaves we want them to be, taking us here and there and not making us tell them how or when. Before they can have some sense of vision and common sense, robot slave cars have to be able to reliably see their surrounding environment. Right now, their vision is limited. Environmental factors such … Read more
Nobody said gamers would stop gaming. The detail is simply, like audiophiles used to have much higher end equipment than what anyone else could afford, or a high-end cell phone was different than a low end, technology being a great equalizer has made consoles, “good enough.” In the bad old days of the 80's when computer memory was still measured … Read more
The publicity for a recent update of JPR’s TV Gaming Report included a headline predicting 20 million gamers will switch to streaming gaming. The headline achieved its goals and has received considerable comment. In response Ted and Jon have seen fit to defend their report. Ted began by making a list; it’s not in precise order of importance or relevance. … Read more
It’s been a while, but the cover for our New Year’s issue was created using Dimension, Adobe’s tool which enables users to combine 3D models with 2D backgrounds to create a new artwork. We didn’t do anything really special, put paper bag on the foreground, created a texture for with Adobe’s Capture app, added the JPR logo as a decal … Read more
Benchmarking and assessing a Turing-class GPU a much different process
One, JPR has just released the definitive report on the ray tracing market and its 70 software and three hardware providers: The Global Market for Ray Tracing Software Two, Nvidia will be presenting 21 sessions on ray tracing at their GTC conference in San Jose from the 18th to the 22nd of March, 2019: GPU Technology Conference Ray tracing and the advent … Read more
Epic was the first company to demonstrate ray tracing using Microsoft’s new DRX API and Nvidia’s RTX technology at SIGGRAPH. They did that at GDC 2018 with a home-made movie using some of George Lucas’ stormtroopers who had the day off and nothing else to do. Actually, the experiment was created in collaboration with ILMxLAB. Careful you don’t slip on … Read more
Nvidia reported revenue from most platforms—Gaming, Datacenter, Professional Visualization, and Automotive saw a decline. The company’s GPU business revenue was $1.98 billion, down 19.5% from a year earlier and down 28.6% sequentially. Revenue was down 24% year over year and down 31% sequentially, driven primarily by a decline in Gaming. Full-year revenue was up 21%, reflecting growth in each of … Read more
CES this year was notable for a few reasons. Great big giant TVs have fallen off the radar of the general interest tech pubs to be replaced by gadgets and bread-baking boxes. It seems TV have reached their largest practical size for home use. Practically speaking, there is a ratio for the optimum distance from screen to couch that I … Read more
